Justin is a highly experienced, clinically focused, transformative leader with demonstrated ability to manage diverse teams. A registered clinician with over 30 years’ experience in both traditional and high-performance ambulance systems globally, he brings a patient focused approach to change.
Whilst in London Ambulance Service, Justin led the transformation of support functions at the world’s busiest ambulance service delivering more than £30m efficiencies and the release of thousands of hours of clinical time back to the frontline care.
Justin was architect of LAS’ response focused make ready / estates transformation programme as well as the lead for logistical / operational response to Covid-19 in the capital. More recently he was part of an international team redesigning national ambulance services in GCC valued at $1billion+.
Closer to home, Justin oversaw introduction of innovative technology – digitising systems supporting improved supply chain management, quality and patient outcome – linking back-office teams to frontline patient care.
His innovative approach to lean system design has repeatedly seen net gains in performance, patient experience, staff satisfaction, quality, reliability and efficiency meeting the needs of any modern ambulance service.


